Check-outs can Make or Break Customer Relationship!

Customers are always king! They expect, if not a royal treatment, a comfortable environment and courteous staff to guide them shop around. These things can make them revisit or recommend others about your store. So, what happens, if more than 80 per cent of a country’s retail outlets are technologically backdated, following age-old business strategies, or denying customers the best shopping experience? They lose customers and experience stagnated growth.

This holds true to the over 12 million retail outlets spread across India, the country which is one of the fastest growing economies in the region. Having congenial business environment and friendly government policies notwithstanding, these outlets, most of them are family-owned, are losing out business to more organized and technologically advanced retail outlets, which are, in real count, far less in number.

Read my full PR Media blog here.

The press release published by other media sites: - Merinews, Pr-log, Pressreleasepoint, Eprretailnews, Free-press-release, Briefing wire & Openpr.

Large Mobile Workforce and On-The-Go Printing Drive Portable Printer Market

Increasing mobile workforce and on-the-go print requirements are expected to trigger the global portable printer market growth during 2016-2020 and if experts are to be believed, the market will have the growth momentum of over 17 % CAGR with thermal portable printer market alone is estimated to cross a whopping USD 725 million with a CAGR of20 per cent.

The research report titled, ‘Global Portable Printer Market 2016-2020’ by TECHNAVIO has categorized the global portable printer market into three major categories based on technology - Thermal, Inkjet and Impact.

Thermal portable printer

The report by Technavio said that the thermal portable printer market would be valued more than USD 725 million by 2020 with 20 per cent CAGR during the forecast period. Apart from being useful in field support and entertainment services, thermal printers are widely used in industrial applications in retail, transportation and logistics, healthcare and manufacturing.

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'POS terminals need secured access to thwart data thefts'

LISTECH Services Solution Pvt Ltd is a Mohali-based company for software development and customisation. Launched by Mr Durgesh Sharma, who is the Director of the company, LISTECH has pioneered in providing software support to various retail applications. Having completed his MCA from Pune University, Durgesh has held various positions from system analyst to project manager in various IT firms before launching his own. 

Durgesh, who has close to 15 years experience in software industry, speaks about Indian POS market, POS software and its importance, security threat to POS devices and more.

• How will you differentiate cloud-based software support with the conventional one? Which, according to you is the best for an Omni-channel retail environment?

Cloud based software support has a lot of advantages over the conventional one. Some of them are:
24/7 Accessibility
Real time info sharing
Easy Info Updates
Easy Problem Fixing

The market is slowly changing from conventional software application dependence to Cloud-based one. Customers are increasingly demanding for the retrieval of available data in real time from every location. So, Cloud-based solution is the best option for retailers to scale-up their business and customer’s shopping experience.

Read the full Interview here

Barcode-effect that revitalizes retail business

Everyone knows that the omnipresent BARCODES printed on every single package on sale provides complete information about the product for the manufacturer, vendor and customer.

It has become obvious these days that without using barcode technology, no retail business can function smoothly and effectively. There are a lot of benefits barcodes can hold for retailer with some of them being it makes business processes and operations easier. Barcode scanners are helpful to automate businesses thereby helping traders save a large amount of time, resources and money which in turn improve the profit margins.

With technology equipping consumers to scan the barcodes to understand the information embedded in it, they can’t be taken for granted by retailers by providing false information on the packages. These mobile devices grant consumer access to information about the products from the barcodes such as location, date and ingredients of the product. For food items, these details are rather most important to consumers.

Read my full blog here