If you have an
advanced point of sale (POS) system and you are only using it for generating
bills at sales counter, then you are not utilizing the POS to its fullest
potential. Your POS system is capable of multi-tasking and can do multiple
operations with perfection in just a fraction of time which your staff may take
days to complete, that too with low quality and high degree of errors.
Hence it is
essential to know the capacity of POS system in assisting retail business operations.
Retailers should know the fact that these POS systems with suitable retail business
application software should be integrated with several of the associated
hardware and software applications.
Integrating with hardware
For example,
for seamless front-end operations in a grocery retail store, POS systems should
be integrated with a receipt printer, cash drawer, payment terminal, barcode
scanner, electronic weighing scale, pole display and MSR.
Integration of
POS system in business environment – restaurants, supermarkets, kirana stores
or any other retail business entities, with essential backend and front end
applications is vital for enterprises for their smooth operations, enhanced customer
experience, high growth, and to have a competitive edge over peers.
For example, POS
system not linked with Enterprise Resource Planning (ERP) can lead to time consuming, error-prone and
inefficient processes which in turn affect the business due to inaccurate data.
Multi-tasking
A POS system
in a supermarket should be capable of discharging multiple functions. Apart
from providing fast and efficient billing to customers, these smart POS systems
are capable of helping retailers to automate inventory management, monitor cash
flow from multiple locations, get accurate data such as daily sales figure and
compare with weekly, monthly and annual sales, generate various analytical data
and graphs to carry out important business decision, manage customer data, CRM,
staff management, payroll, vendor sales data, credits and so on.
If your POS
system has no links with the backend business operations, you will be limited
in your operations as all your manual data can have errors, time consuming and
lacks authentic business details.
Integrating
your POS software with your retail applications can, not only improve customer
experience but also enhance operational efficiency. In a supermarket, by integrating
the POS system with the ERP system, the owners can get fast, accurate and
error-free vital business data. An efficient POS system also helps retail
business owners to reduce the cost in terms of having less number of staff and nil
pilferages/wastages at POS counters and storage centres.
Omni-channel
With the
advent of Omni-channel business strategy, retailers expect that their POS system
should be capable of doing business with customers through multiple windows such
as brick-and-mortar, telephone, e-commerce, mobile POS, e-mail and m-commerce. These
advanced POS systems are also capable of providing unparalleled service to
customers thus enabling them to order via website and pick up from the store.
Integration of
customer data with the POS system helps retailers connect with customers
anytime they want to inform them about new arrivals, send discount coupons, loyalty
credits, extend discounts for specific items, gift coupons or vouchers.
With the advancement
in POS technology, retailers have various options to keep customers happy and
satisfied by offering excellent shopping experience with the help of their intelligent
POS system. So, stay connected with an improvised POS system.
Posted @: https://www.justransact.com/pos-technology-blog/stay-connected-with-your-improvised-pos-system
