Satisfying customers and bringing them back to your stores is a daunting task. Businesses work hard and spend every moment to understand customers’ pain-points for better customer management. Happy customers, however, are the ambassadors for brands.
Understanding that (unhappy) customers seldom let retailers know about their bad experience, businesses across the world have embraced modern technology to gauge their satisfaction levels using a few techniques like installing ‘feedback monitors’ at Point of Sale (POS) counters or engaging them through various social media tools.
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